Star Wars: The Force Awakens Triggers Spike In Popcorn Demand
It’s finally here! Yes, Star Wars: The Force Awakens opens today. But did you ever wonder where the popcorn you eat at the cinema watching comes from, or how the supply is guaranteed? Here are some fun facts for you.
Tommy Tucker, supplier of choice to the British cinema industry, have stepped up production to meet exceptional requirements for everyone’s most popular film snack: popcorn. Tommy Tucker will be continuing to support its cinema partners as the film hits the big screen, which will tie in with the release of the prepacked Star Wars popcorn assortment – with orders for 2.4 million bags taken already for delivery over the next 3 weeks.
Tommy Tucker’s Operations Director Shaun Noakes commented: “We have increased our output by 33% to meet the increased demand. This has bumped our total production for the year to 60 million cinema servings (almost 1 portion for everyone in the UK!). Star Wars fans certainly love their popcorn!”
Star Wars opens at Empire Cinemas from 17th December. The UK’s largest independent cinema chain has put on numerous extra screenings across its 18 cinemas to meet extremely high ticket demands ahead of what looks set to be 2015’s biggest film release.